1. Optimise for Discovery
Use descriptive titles, keyword-rich descriptions, relevant categories and standout cover art.
2. Leverage Social Media
Instagram audiograms, LinkedIn insights, Twitter engagement, TikTok clips and YouTube episodes.
3. Collaborate
Guest appearances and cross-promotion expose your show to new audiences.
4. Build an Email List
Newsletters for episode announcements and exclusive content give direct access to your fans.
5. Ask for Reviews
Positive reviews improve visibility on Apple Podcasts and Spotify.
6. Publish Consistently
A reliable schedule builds listener habits and encourages return visits.